“Ask an Expert” is an occasional feature where we ask ecommerce experts questions from online merchants. For this installment, we address a question about registering websites with search engines. It comes from Lee Wright, president of Ma Mi Skin Care,…

“Ask an Expert” is an occasional feature where we ask ecommerce experts questions from online merchants. For this installment, we address a question about registering websites with search engines. It comes from Lee Wright, president of Ma Mi Skin Care,…

An alarming new flavor of search engine optimization surfaced on Friday when The New York Times reported on DecorMyEyes, an unscrupulous eyewear etailer who goads customers into writing negative reviews for SEO benefit. Nothing boosts a well-crawled si…

Andrew Casey, founder and CEO of 877MyJuicer.com, asked for an “SEO Report Card” for his site. As always, I’m happy to oblige.

Andrew started this business in 2004 by selling juicers on eBay. Over the past 6 years, he has grown his startup into a …

With social networking, blogging, microblogging, social bookmarking and video sharing, people from all corners of the digital world are brought together under one virtual roof. Social media has landed; and it’s here to stay.

And the beauty of social…

Organic search revolves increasingly around personalization, delivering relevance not just to a searcher’s literal query, but also to the implied intent, geographic location, and historical preferences.

Earlier this month Bing took another step tow…

Organic search revolves increasingly around personalization, delivering relevance not just to a searcher’s literal query, but also to the implied intent, geographic location, and historical preferences.

Earlier this month Bing took another step tow…

Organic search revolves increasingly around personalization, delivering relevance not just to a searcher’s literal query, but also to the implied intent, geographic location, and historical preferences.

Earlier this month Bing took another step tow…

In this month’s “SEO Report Card,” I’ll look at the website for Axis Labs, a company that produces and sells nutritional supplements. Headquartered in Denver, Colorado, this private company went international in 2006 and now distributes to six of …

Let’s face it, the engines control search. They may keep tight-lipped control of their algorithmic secrets, but they also provide their users with tools that SEO practitioners can use to understand how the engines see their sites. These advanced oper…